Lucky Brand is a clothing company that specializes in denim jeans and other casual wear for men and women. Founded in Los Angeles, California over 30 years ago, Lucky Brand has a rich history of creating authentic blue jeans with quality denim. The brand is inspired by vintage elements that embody the American heritage and the ever-changing nature of contemporary style. Lucky Brand offers a wide range of fits and washes for jeans, from low-rise flares to high-waisted mom jeans, with classic blue shades, light and dark washes and creative colors. The brand also features other fashion essentials, such as basic t-shirts, graphic tees, leather jackets, sweaters, dresses, skirts and accessories . Lucky Brand's clothes are designed to reflect a relaxed, self-assured and west coast style that is always current and always authentic.